IMPACT CAMPAIGN
Alchemy in Venice will launch a global Impact Campaign to drive meaningful change aligned with its core themes. The campaign will include:
- Call-to-Action Partnerships: Integrate on-screen and post-film prompts encouraging audiences to donate, volunteer, and advocate for aligned nonprofits and social enterprises.
- Donation Mechanisms: A simple digital pathway (via QR codes, URLs, and pop-up kiosks) to direct donations toward housing initiatives, ocean conservation, upcycling programs, and sustainability efforts.
- Educational Content: Short videos, digital toolkits, and social media assets that highlight each cause area, empowering audiences with knowledge and steps they can take immediately in their own lives.
- Interactive Storytelling: Profiles of real-world individuals and organizations doing work similar to the characters' journeys, creating real-world ties to the fictional narrative.